A senior thinking partner, not another vendor
Strategy consulting to sharpen positioning, plan launches, find product-market fit, and build the growth engine that scales. Senior operators, not junior slide-makers.
Engagements built around your stage
From early-stage GTM to enterprise transformation — pick the engagement that fits.
Go-to-Market Strategy
Launch a new product, market or region with confidence. Written plan, not a slideshow.
- Market sizing & ICP
- Positioning & messaging
- Channel & pricing strategy
- Launch runbook
Brand Positioning
Sharp positioning that makes buyers instantly get it — and choose you over competitors.
- Category creation
- Competitive positioning
- Messaging framework
- Narrative & story
Growth Audits
Deep-dive audit of your marketing, funnel and revenue engine — with a prioritised action plan.
- Funnel & CRO audit
- Channel diagnostic
- Attribution & data review
- 12-week action plan
Fractional CMO
Senior marketing leadership on tap — for scaling startups and mid-market brands.
- 1–3 days/week
- Team hire & coaching
- Board & investor comms
- Quarterly OKRs
Pitch & Fundraise
Investor decks, narratives and rehearsal for founders raising seed to Series C.
- Deck writing & design
- Narrative & storytelling
- Financial storytelling
- Pitch coaching
Workshops & Training
Upskill your marketing, product and leadership team on modern growth practice.
- Positioning workshops
- AI-for-marketing training
- GTM & pricing
- Custom curriculum
Consulting that ships, not just advises
You get a partner in the trenches — with the execution muscle to make the plan real.
Strategy
GTM, positioning, pricing and product decisions.
Team building
Hiring, coaching and structure for growth.
Data & analytics
Attribution, dashboards, and decision frameworks.
Creative direction
Brand narrative and creative that lands.
Partnerships
Channel, integration and co-marketing plays.
Category creation
Positioning to own a market — not compete in one.
Enterprise ready
Board decks, investor updates, sales enablement.
In the trenches
Weekly cadence, real work — not a monthly memo.
How we work together
Structured, senior and outcome-oriented — with regular cadence.
Diagnostic
Interviews with founders, customers, sales and marketing. Written diagnostic in 2 weeks.
Strategy
Positioning, ICP, channel and pricing decisions — validated with data and market research.
Roadmap
90-day and 12-month roadmap with owners, metrics and dependencies mapped.
Execution
Weekly working sessions, direct Slack access, and shared docs. We ship, not just advise.
Enablement
Team training, hiring support and playbooks so your team can run without us.
Review & scale
Quarterly business reviews and continuous refinement as your business evolves.
Frameworks & tools we use
Battle-tested frameworks combined with modern tooling.
Frequently asked
Are you real operators or professional consultants?
Operators. Our leads have run marketing at VC-backed startups, agencies and public companies — and still ship real work every week.
What size company do you work with?
Series A to public company. For pre-seed and seed founders, we run shorter GTM sprints or a limited fractional CMO engagement.
How much does a consulting engagement cost?
GTM sprints from HK$60K. Fractional CMO from HK$80K/month. Enterprise strategy from HK$200K. Fixed proposal after diagnostic.
What's your typical engagement length?
Diagnostics and sprints: 4–8 weeks. Fractional CMO: 6–12 months. Long-term partnerships are common — retention is over 90%.
Will you actually do the work, or just advise?
Both — you can plug our operators in for execution (paid ads, content, email, hiring), or use us purely for strategy and coaching. Your call.
Do you sign NDAs?
Always. Mutual NDAs are standard before any deep-dive conversation.